• A series of articles, published by the AIA California Council (aiacc.org), intended to help architects better explain architecture to other people, with the goal of increasing their appreciation of the buildings that give us such joy and wonder and satisfaction. We want people to like the buildings we design, because, speaking candidly, we want them to ask us to design more of them.

    Part 1: Divergent Mindsets

    Part 2: Reason and Effect

    Part 3: Coming to Terms

    Part 4: What the Client Wants

    Part 5: How Architects Think

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